Take Your Perfect Plan

No more guessing games — discover your perfect positioning in minutes.

Free

Analyze any product

$0

5 free runs per week

  • 5 free runs per week
  • Product identification & category
  • Core value proposition overview
  • Target audience overview
  • Key differentiators
  • Strengths & challenges
  • Reports stored for 7 days

Personal

Validate your idea

$9

10 runs, 6 competitors

  • 10 runs
  • Product & positioning analysis
  • SWOT analysis
  • Positioning insights
  • Report export
  • Reports saved for 12 months
Best for Founders

Startup

Make confident GTM decisions

$19

25 runs, 6 competitors

  • 25 runs
  • Product & positioning analysis
  • Gap analysis vs up to 6 competitors
  • Positioning insights
  • April Dunford positioning framework
  • SWOT & positioning archetypes
  • Value Proposition Canvas
  • Blue Ocean Strategy
  • Positioning swipe file (ready-to-use messaging)
  • Report export
  • Reports saved for 12 months

Agency

Get client-ready positioning

$39

50 runs, 12 competitors

  • 50 runs
  • Product & positioning analysis
  • Deep competitive analysis vs 12 competitors
  • Positioning insights
  • April Dunford positioning framework
  • SWOT & positioning archetypes
  • Value Proposition Canvas
  • Blue Ocean Strategy
  • Positioning swipe file (ready-to-use messaging)
  • Client-ready positioning deliverables
  • Report export
  • Reports saved for 12 months

All paid plans use the same AI Positioner engine.

Higher tiers simply analyze more data, more competitors, and more perspectives — producing deeper insights.

What's Inside

Find the perfect level of analysis for your needs.

PersonalBuy Now
StartupBuy Now
AgencyBuy Now
Primary Use CaseProduct snapshotPositioning validationGTM & strategyClient-ready positioning
Best forFirst-time usersIndie developersStartups & GTM teamsAgencies & consultants
Product identification
Category & market definition
Core offering & value proposition
Target audience overview
Key differentiators
Strengths & challenges
Positioning insights
Competitive comparison
Up to 6Up to 6Up to 12
Competitive landscape matrix
Gap analysis (market vs product)
April Dunford positioning
SWOT analysis
Positioning archetypes
Value Proposition Canvas
Blue Ocean strategy
Messaging swipe file
Executive brief
Client-ready positioning
Exportable reports
Report storage7 days12 months12 months12 months
Runs included5 / week102550
Strategic depthBasicMediumHighDeep